woocommerce hookywoo hooks

Hooky Woo WooCommerce Hooks Customizer

By jason | October 1, 2017

Well, I finally did it. 🙂 I released my first plugin on the WordPress repo (or is it called the “directory” now?). Lots of folks don’t really encourage this type of behavior. There are plenty who believe the hassle of the support requests outweighs the joy of sharing something cool with the world. For me,…

fort collins SEO

I ain’t scared…. much….

By jason | September 3, 2017

Alright. I had to make a video embed shortcode for a client and figured some folks may want to peek at it and maybe use it. Basically, this allows your clients to add videos into their pages, include some padding and float, yet maintain the beauty of responsive design. Currently only available for YouTube and…

boulder wordpress websites

Advancing Advanced Custom Fields

By jason | February 8, 2017

I recently had the privilege of speaking at a local Meetup Group here in Boulder.  The Boulder WordPress Meetup is comprised of a fairly wide ranging array of skill sets when it comes to WordPress Development.  A handful of the folks that attend these meetings are casual fans of WordPress and simply want to further…

boulder seo results

Check Yo Self!

By jason | July 10, 2016

All the SEO efforts in the world will do you no good if you fail to evaluate your results. Much like anything you strive for, losing weight, gaining muscle, learning a new skill, etc., you won’t really know if you are improving if you don’t measure it somehow. I’m not going to get into S.M.A.R.T.…

boulder co seo

Phinding Phrases

By jason | June 28, 2016

  This past week I had an opportunity to chat with a client about keyword identification and research. I know this is a topic we have covered in the past, but it bears revisiting. When you are heading down the road of optimizing your site for search engines (SEO), the first and most crucial step…

boulder web design wordpress beginners

Learn the code, you will

By jason | February 25, 2016

Another one of the sage lessons Sean taught me was once you start digging into the code, specifically he was talking about HTML, you will start to see patterns.  It doesn’t take an HTML expert to recognize these patterns and be able to start to make some edits.  Before we go any further, a disclaimer:…

wordpress for beginners boulder co

Getting Started With WordPress

By jason | February 20, 2016

If you’re just starting out on your quest for WordPress domination (or just building your own awesome site), the task can seem a bit overwhelming.  I have been working with wordpress for a little over 5 years now.  I started my Colorado Web Design business on Feb 28, 2011 (yes, I had to go and…

boulder co web design

We Aim to Try

By jason | November 3, 2015

Franzy!  One of the more mellow WARPs on the Loon Mountain Ski Patrol and a good friend.  That was one of his sayings and it sort of stuck.  There’s a handful of amusing stories floating around the patrol alum.  Stories of heroism, tom-foolery, bravery, stupidity and yes, drunken exploits typically involving a hot tub, a…

boulder co web design

Mulligan?

By jason | September 29, 2015

No, but really… It has truly been a bit of a whirlwind for the last few weeks.  We migrated south to Boulder from Fort Collins.  That alone is a bit of a time-suck.  And my work with Codegeek has really picked up lately.  I currently have a site “fix” at the top of my list,…

fort collins web design

Get Your Nerd On!

By jason | July 21, 2015

Put on your thinking caps today. We’re going to get a little nerdy here in mid-summer!  We have talked, a bunch, about the “big picture” of SEO. Important steps like doing your keyword research, optimizing your site with those phrases and making sure you have dedicated landing pages for the associated, targeted words. Digging down…

fort collins web design

Picking the Perfect Phrases (for SEO)

By jason | July 6, 2015

Here’s hoping your 4th of July was explosive!  I read, this morning, that the Fort Collins police received 200 complaints about fireworks over the weekend.  This tells me 2 things.  First, I still don’t understand why fireworks are illegal.  Yes, they can be dangerous but so is a car, motorcycle, bicycle, big wheel and slip…

fort collins SEO

Expose Yourself, Yourself!

By jason | June 23, 2015

It is no secret there is no shortage of people out there willing to take your money in exchange for “improving your presence on search engines” or “improving your exposure on “businessListings.com”. They will claim to “update your web presence, add videos, improve your listing on Google, etc. While this all sounds intriguing at the…

fort collins web development

Phew, that was a gap and a half

By jason | June 19, 2015

OK, so I just realized I’ve become the plumber with the leaky faucet and the cobbler with no shoes.  I tend to preach (nicely) to my clients about content being king.  Then I go and ignore my website and blog for a few months. Not cool.  I’m here to remedy that.  No promises about anything…

A Little Keyword 101

By jason | March 23, 2015

If you have headed down the road of Search Engine Optimization, you are familiar with the importance of “keyword phrases”. These are the bread and butter of any organization’s SEO strategy and are the “meat” in the Internet marketing sandwich. (or soy burger if you prefer!) Using the data from your google analytics account, we…

Don’t Forget Your Tags!

By jason | March 17, 2015

While I would agree that adding “title” and “alt” tags on your images is of lesser importance to your overall SEO strategy than the “title meta-tag” or certainly, good content. They are still worth considering as part of the big picture. When adding an image (or even a link) to your website, always include the…

Who’s Searching What?

By jason | March 12, 2015

As I mentioned earlier, knowing what people are searching for, to find your website, is very important to your overall SEO and marketing strategy. I tend to look at this data in two different ways. On the one hand, the group of people that are already searching for phrases you are optimizing for are already…

Stuck On Statistics

By jason | March 7, 2015

Statistics is not just a hard word to say but also a challenging thing to wrap your brain around from a marketing perspective. You can learn a lot about your visitors and “potential” visitors by reviewing your website traffic, visitor behavior patterns, newsletter/social media posting data and even tracking the flow of those visitors through…

Constantly Consistent

By jason | February 24, 2015

Add a little consistency to your page. If you are stuck with an older, perhaps “outdated” website, the chore of updating it might be a little more than you want to tackle. As I keep praising the idea of “content is king”, you might be dreading the update process since it is so cumbersome. Let’s…

Get The Word Out!

By jason | February 12, 2015

This week’s tip comes to us from the land of the Ginsu knives, the Magic Bullet, Tony Little’s Gazelle or even the Snuggie. The main thing these items have in common, besides making you blush when you admit you own one (or MORE than 1, in the case of the Snuggie), is that they were…